Brand building and marketing in key emerging markets : a practitioner's guide to successful brand growth in China, India, Russia and Brazil /
Main Author: | Schaffmeister, Niklas, (Author) |
---|---|
Format: | eBook |
Language: | English |
Published: |
Cham, Switzerland :
Springer,
2015.
|
Series: | Management for professionals.
|
Subjects: | |
Online Access: | Click to View |
Similar Items
-
Brand zero : the complete branding guide for start-ups /
by: Tai, Jacky.
Published: (2014) -
Behavioral aspects of brand management /
by: Majerova, Jana,
Published: (2021) -
Romancing the brand : how brands create strong, intimate relationships with customers /
by: Halloran, Tim, 1969-
Published: (2014) -
Positioning the brand an inside-out approach /
by: Riezebos, H. J., 1960-
Published: (2012) -
Compendium of brand management
by: Chunawalla, S. A.
Published: (2009)