Schaffmeister, N. (2015). Brand building and marketing in key emerging markets: A practitioner's guide to successful brand growth in China, India, Russia and Brazil. Cham, Switzerland: Springer.
Chicago Style CitationSchaffmeister, Niklas. Brand Building and Marketing in Key Emerging Markets: A Practitioner's Guide to Successful Brand Growth in China, India, Russia and Brazil. Cham, Switzerland: Springer, 2015.
MLA CitationSchaffmeister, Niklas. Brand Building and Marketing in Key Emerging Markets: A Practitioner's Guide to Successful Brand Growth in China, India, Russia and Brazil. Cham, Switzerland: Springer, 2015.
Warning: These citations may not always be 100% accurate.