Building the brand-driven business : operationalize your brand to drive profitable growth.
Main Author: | |
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Other Authors: | |
Format: | Book |
Published: |
San Francisco:
Jossey-Bass,
2002.
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Subjects: |
Business Information Centre
Call Number: |
B 658 827 BUI |
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Accession | Item Category | Format | Status | Notes |
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B000015206 | Book | Book | AVAILABLE |