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Brands and brand management under threat in an age of fake news /

Bibliographic Details
Other Authors:	Plangger, Kirk, (Editor), Pitt, Leyland, (Editor)
Format:	eBook
Language:	English
Published:	[Place of publication not identified] : Emerald Publishing Limited, [2020]
Series:	Journal of Product & Brand Management ; Volume 29, Number 2
Subjects:	Brand name products > Management. Branding (Marketing) > Management. Electronic books.
Online Access:	Click to View

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