Competitive branding : winning in the market place with value-added brands.
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
West Sussex:
John Wiley & Sons,
1999.
|
| Subjects: |
Business Information Centre
| Call Number: |
B 658 8 NIL |
|---|
| Accession | Item Category | Format | Status | Notes |
|---|
| B000010839 | Book | Book | AVAILABLE |