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Measuring marketing : the 110+ essential metrics every marketer needs /

Bibliographic Details
Main Author:	Davis, John A., (Author)
Format:	eBook
Language:	English
Published:	Berlin, [Germany] ; Boston, [Massachusetts] : De G Press, 2018.
Edition:	Third edition.
Subjects:	Marketing > Evaluation. Marketing research. Electronic books.
Online Access:	Click to View

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