Building the brand-driven business : operationalize your brand to drive profitable growth.

Bibliographic Details
Main Author: Davis
Other Authors: Dunn,
Format: Book
Published: San Francisco: Jossey-Bass, 2002.
Subjects:

Business Information Centre

Holdings details from Business Information Centre
Call Number: B 658 827 BUI
Accession Item Category Format Status Notes
B000015206 Book Book AVAILABLE