Cover Image

QR Code

Corporate image management : a marketing discipline for the 21st century.

Bibliographic Details
Main Author:	Howard
Format:	Book
Published:	Oxford: Butterworth-Heinemann, 1999.
Subjects:	Corporate image

Similar Items

Corporate charisma : how to achieve world-class recognition by maximising your company's image brands and culture.
by: Temporal
Published: (1998)

Branding in action : cases and strategies for profitable brand management.
by: Hankinson
Published: (1993)

Contemporary perspectives on corporate marketing contemplating corporate branding, marketing and communications in the twenty-first century /
Published: (2013)

Corporate reputation management : analisi e modelli di misurazione /
by: Cuomo, Maria Teresa,, et al.
Published: (2012)

Corporate communication : a marketing viewpoint /
by: Podnar, Klement,
Published: (2015)

Managing corporate reputation a specially commissioned report /
by: Dalton, John M., 1942-
Published: (2003)

How to measure and manage your corporate reputation
by: Hannington, Terry.
Published: (2004)

Corporate reputation decoded : building, managing and strategising for corporate excellence /
by: Kaul, Asha,, et al.
Published: (2014)

Corporate reputation managing opportunities and threats /
Published: (2011)

Brand, identity and corporate reputation /
Published: (2015)

The image of God and the psychology of religion
Published: (2004)

Brand Image Theoretical Aspects
by: Išoraitė, Margarita
Published: (2018)

Crisis management by apology corporate responses to allegations of wrongdoing /
by: Hearit, Keith Michael.
Published: (2006)

Image and imaging in philosophy, science and the arts. Volume 1 proceedings of the 33rd International Ludwig Wittgenstein Symposium, Kirchberg /
Published: (2011)

Emergence of Corporate Philanthropy: Chapter Bangladesh
by: Parvez , Md. Shahriar
Published: (2012)

Trust the brand corporate reputation management in private banking /
by: Knipp, Verena A.
Published: (2009)

Reengineering the corporation : a manifesto for business revolution
by: Harmer
Published: (1993)

Brand anarchy managing corporate reputation /
by: Earl, Steve.
Published: (2012)

Influence of Employer Brand Image on Employee Identity
by: Shaker, Fahim, et al.
Published: (2014)

Employer brand management : practical lessons from the world's leading employers /
by: Mosley, Richard, 1964-
Published: (2014)

Corporate cultures and global brands
Published: (2004)

A Brief guide to duties of corporate officers.
by: Abdul Murad Ahmad

Taking brand initiative how companies can align strategy, culture, and identity through corporate branding /
by: Hatch, Mary Jo.
Published: (2008)

National image & competitive advantage : the theory and practice of place branding.
by: Jafre,Eugene D.
Published: (2006)

Reputation strategy and analytics in a hyper-connected world /
by: Foster, Chris, 1962-
Published: (2016)

Completeness : quality for the 21st century..
by: Crosby
Published: (1992)

Reputation building, website disclosure and the case of intellectual capital
by: Abeysekera, Indra.
Published: (2011)

Image Improvement of the State Islamic University (UIN) Alauddin Makassar through the Satisfaction and Trust of Stakeholder on Graduate Quality
by: Awaluddin, Murtiadi
Published: (2018)

Effective apology mending fences, building bridges, and restoring trust /
by: Kador, John.
Published: (2009)

What's your business? : corporate design strategy concepts and processes /
by: Tomlins, Claire T.,
Published: (2016)

HUMAN GOVERNANCE : A Paradigm Shift in Governing Corporations
by: Arfah Salleh
Published: (2008)

The mediating role of hospital image: The impact of care cost and service quality on patient satisfaction
by: AlOmari, Firas
Published: (2022)

A short guide to reputation risk
by: Honey, Garry.
Published: (2009)

Measuring operational and reputational risk a practitioner's approach /
by: Soprano, Aldo.
Published: (2009)

Womenpreneurs : 21st century success strategies.
by: Moore
Published: (2012)

New business in India : the 21st century opportunity.
by: Davies
Published: (2008)

How to manage a successful business in China.
by: Bjorksten
Published: (2010)

Methods for assessing brand value a comparison between the Interbrand model and the BBDOs Brand Equity Evaluator model /
by: J., Tatiana Soto.
Published: (2008)

Managing across cultures : the seven keys to doing business with a global mindset.
by: Solomon
Published: (2009)

Enviro-management : how smart companies turn environmental costs into profits.
by: Denton
Published: (1994)