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01425nam a2200385 a 4500 |
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EBC698012 |
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MiAaPQ |
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20200520144314.0 |
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m o d | |
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cr cn||||||||| |
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111123s2011 enkad sb 001 0 eng d |
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|z 2011017544
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|z 9780470979099 (pbk. : alk. paper)
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| 020 |
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|a 9781119951865 (electronic bk.)
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|a (MiAaPQ)EBC698012
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|a (Au-PeEL)EBL698012
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|a (CaPaEBR)ebr10503050
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|a (CaONFJC)MIL329890
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|a (OCoLC)758387251
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|a MiAaPQ
|c MiAaPQ
|d MiAaPQ
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4 |
|a HD9980.5
|b .M33 2011
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| 100 |
1 |
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|a McDonald, Malcolm.
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| 245 |
1 |
0 |
|a Marketing plans for services
|h [electronic resource] :
|b a complete guide /
|c Malcolm McDonald, Pennie Frow and Adrian Payne.
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| 250 |
|
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|a 3rd ed.
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| 260 |
|
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|a Chichester, U.K. :
|b Wiley,
|c 2011.
|
| 300 |
|
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|a xv, 495 p. :
|b ill. (some col.)
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| 504 |
|
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|a Includes bibliographical references and index.
|
| 533 |
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
|
| 650 |
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0 |
|a Service industries
|x Marketing.
|
| 650 |
|
0 |
|a Service industries
|x Planning.
|
| 655 |
|
4 |
|a Electronic books.
|
| 700 |
1 |
|
|a Frow, Pennie.
|
| 700 |
1 |
|
|a Payne, Adrian.
|
| 710 |
2 |
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|a ProQuest (Firm)
|
| 856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=698012
|z Click to View
|
