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Corporate reputation managing opportunities and threats /

Bibliographic Details
Corporate Author:	ProQuest (Firm)
Other Authors:	Burke, Ronald J., Martin, Graeme., Cooper, Cary L.
Format:	Electronic eBook
Language:	English
Published:	Farnham, England ; Burlington, Vt. : Gower, c2011.
Subjects:	Corporate image. Brand name products > Management. Corporations > Public relations. Organizational effectiveness. Performance > Management. Electronic books.
Online Access:	Click to View

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