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The brutal truth about Asian branding and how to break the vicious cycle

Bibliographic Details
Main Author:	Baladi, Joseph.
Corporate Author:	ProQuest (Firm)
Format:	Electronic eBook
Language:	English
Published:	Singapore : Wiley, 2011.
Subjects:	Brand name products > Asia. Branding (Marketing) > Asia. Electronic books.
Online Access:	Click to View

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