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Beyond branding.
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Beyond branding.
Bibliographic Details
Other Authors:
Ind,
Format:
Book
Published:
London:
Kogan Page,
2003.
Subjects:
Brand name products
Branding
Brand choice
Holdings
Description
Reviews
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Business Information Centre
Holdings details from Business Information Centre
Call Number:
B 658 827 BEY
Accession
Item Category
Format
Status
Notes
B000016343
Book
Book
CIRCULATED
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