Strategic marketing : new horizons in theory and research /

Bibliographic Details
Other Authors: Rudd, John, (Editor), Jaakkola, Matti, (Editor), Marshall, Greg W., (Editor)
Format: eBook
Language:English
Published: [Bradford, England] : Emerald Group Publishing Limited, 2016.
Series:European Journal of Marketing, Volume 50 Number 12
Subjects:
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