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Social Media and Big Data in Consumer Behaviour /

Bibliographic Details
Other Authors:	Roggeveen, Anne L., (Editor), Grewal, Dhruv, (Editor)
Format:	eBook
Language:	English
Published:	[Bradford, West Yorkshire] : Emerald, 2016.
Series:	Journal of consumer marketing, volume 33, number 2, 2016
Subjects:	Consumer behavior. Social media. Marketing > Social aspects. Big data. Electronic books.
Online Access:	Click to View

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