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Smart alliance how a global corporation and environmental activists transformed a tarnished brand /

Bibliographic Details
Main Author:	Taylor, J. Gary.
Corporate Author:	ProQuest (Firm)
Other Authors:	Scharlin, Patricia J.
Format:	Electronic eBook
Language:	English
Published:	New Haven : Yale University Press, c2004.
Subjects:	Chiquita Brands International. Rainforest Alliance. Banana trade > Environmental aspects. Electronic books.
Online Access:	Click to View

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