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Niche envy : marketing discrimination in the digital age /

Bibliographic Details
Main Author:	Turow, Joseph, (Author)
Format:	eBook
Language:	English
Published:	Cambridge, Massachusetts ; London, England : The MIT Press, 2006.
Subjects:	Consumer profiling. Market segmentation. Marketing > Technological innovations. Customer services > Technological innovations. Electronic books.
Online Access:	Click to View

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