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Open innovation : new product development essentials from the PDMA /

Bibliographic Details
Other Authors:	Noble, Charles, (Editor), Durmusoglu, Serdar, (Editor), Griffin, Abbie, (Editor), Wallace, C., (Cover designer)
Format:	eBook
Language:	English
Published:	Hoboken, New Jersey : Wiley, 2014.
Subjects:	New products > Management. Product management. Electronic books.
Online Access:	Click to View

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