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Asian Competitors : Marketing for Competitiveness in the Age of Digital Consumers

Bibliographic Details
Main Author:	Kotler, Philip (Author)
Other Authors:	Kartajaya, Hermawan( 1947-), Hooi, Den Huan
Format:	Book
Language:	English
Published:	New Jersey: World Scientific, 2019.
Subjects:	Marketing -- > Asia Internet marketing -- > Asia

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