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|a B 658.8
|b SER
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|a Service marketing in Asia :
|b managing people, technology and strategy.
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| 250 |
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|a 2nd ed..
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| 260 |
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|a Singapore:
|b Prentice Hall,
|c 2005.
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|a 696 p.
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| 650 |
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|a Service industries --
|x Marketing --
|z Asia
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|a Professions --
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|z Asia
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|a Asia
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|a Lovelock,
|h Christopher
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|a Wirtz,
|h Jochen
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|a Hean,
|h Tat Keh
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| 700 |
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|a Xiongwen Lu
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| 999 |
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|a B000017864
|b Book
|c Book
|e Business Information Centre
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| 999 |
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|a 0000021994
|b Book
|c Services
|e Business Information Centre
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