APA Citation

Nilson. (1999). Competitive branding: Winning in the market place with value-added brands. West Sussex: John Wiley & Sons.

Chicago Style Citation

Nilson. Competitive Branding: Winning in the Market Place With Value-added Brands. West Sussex: John Wiley & Sons, 1999.

MLA Citation

Nilson. Competitive Branding: Winning in the Market Place With Value-added Brands. West Sussex: John Wiley & Sons, 1999.

Warning: These citations may not always be 100% accurate.