The Emerging Global Landscape of Mobile Microinsurance
Since 2012, there has been a rapid increase in the number of mobile microinsurance (MMI) products. The use of relatively low-cost mobile channels in microinsurance offers the potential to reach poorer and more remote clients, which in turn could re...
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| Language: | English en_US |
| Published: |
World Bank, Washington, DC
2014
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| Online Access: | http://documents.worldbank.org/curated/en/2014/01/19538355/emerging-global-landscape-mobile-microinsurance http://hdl.handle.net/10986/18420 |
| Summary: | Since 2012, there has been a rapid
increase in the number of mobile microinsurance (MMI)
products. The use of relatively low-cost mobile channels in
microinsurance offers the potential to reach poorer and more
remote clients, which in turn could reshape the
microinsurance footprint and contribute to financial
inclusion. In addition, many mobile network operators (MNOs)
see MMI as another source of customer loyalty and appear to
be pursuing a role beyond simply providing the delivery
channel, partly with the help of specialized microinsurance
business-to-business (B2B) service providers that are
rapidly growing into a new niche. This Brief describes
CGAP's initial supply-side scan of this emerging trend,
which identified 84 products offered through 74 deployments.
It analyzes the different provider models and explores the
role played by mobile channels to date, with a view to
providing an initial basis for understanding these developments. |
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