Customer value starvation can kill : prevention and cure /
| Main Authors: | Mahajan, Gautam, (Author), Vieira, Walter, (Author) |
|---|---|
| Other Authors: | Kotler, Philip, (writer of foreword.) |
| Format: | eBook |
| Language: | English |
| Published: |
New York :
Business Expert Press,
2021.
|
| Series: | Business Expert Press Service Systems and Innovations in Business and Society Collection
|
| Subjects: | |
| Online Access: | Click to View |
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