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Buyer personas : how to gain insight into your customer's expectations, align your marketing strategies, and win more business /

Bibliographic Details
Main Author:	Revella, Adele, (Author)
Format:	eBook
Language:	English
Published:	Hoboken, New Jersey : Wiley, 2015.
Series:	The New Rules Series
Subjects:	Consumer behavior. Marketing > Management. Electronic books.
Online Access:	Click to View

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