Strategic marketing an introduction /

Bibliographic Details
Main Author: Proctor, Tony.
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: London ; New York : Routledge, 2000.
Subjects:
Online Access:Click to View
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245 1 0 |a Strategic marketing  |h [electronic resource] :  |b an introduction /  |c Tony Proctor. 
260 |a London ;  |a New York :  |b Routledge,  |c 2000. 
300 |a xvii, 318 p. :  |b ill. 
504 |a Includes bibliographical references (p. [303]-312) and index. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Marketing  |x Decision making. 
650 0 |a Marketing  |x Management. 
655 4 |a Electronic books. 
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