Strategic marketing an introduction /

Bibliographic Details
Main Author: Proctor, Tony.
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: London ; New York : Routledge, 2000.
Subjects:
Online Access:Click to View
Description
Physical Description:xvii, 318 p. : ill.
Bibliography:Includes bibliographical references (p. [303]-312) and index.