The passion conversation understanding, sparking, and sustaining word of mouth marketing /

Bibliographic Details
Corporate Author: ProQuest (Firm)
Other Authors: Phillips, Robbin.
Format: Electronic eBook
Language:English
Published: Hoboken, N.J. : John Wiley & Sons, Inc., 2013.
Subjects:
Online Access:Click to View
LEADER 01403nam a2200373 a 4500
001 EBC1471734
003 MiAaPQ
005 20200520144314.0
006 m o d |
007 cr cn|||||||||
008 130517s2013 njua sb 001 0 eng d
010 |z  20130194  
020 |z 9781118533338 (cloth) 
020 |a 9781118767948 (electronic bk.) 
035 |a (MiAaPQ)EBC1471734 
035 |a (Au-PeEL)EBL1471734 
035 |a (CaPaEBR)ebr10747442 
035 |a (CaONFJC)MIL511737 
035 |a (OCoLC)844775002 
040 |a MiAaPQ  |c MiAaPQ  |d MiAaPQ 
050 4 |a HF5827.95  |b .P37 2013 
082 0 4 |a 658.8/72  |2 23 
245 0 4 |a The passion conversation  |h [electronic resource] :  |b understanding, sparking, and sustaining word of mouth marketing /  |c Robbin Phillips ... [et al.]. 
260 |a Hoboken, N.J. :  |b John Wiley & Sons, Inc.,  |c 2013. 
300 |a xii, 212 p. :  |b ill. 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Word-of-mouth advertising. 
650 0 |a Business referrals. 
650 0 |a Marketing. 
655 4 |a Electronic books. 
700 1 |a Phillips, Robbin. 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=1471734  |z Click to View