The passion conversation understanding, sparking, and sustaining word of mouth marketing /
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| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, N.J. :
John Wiley & Sons, Inc.,
2013.
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| Online Access: | Click to View |
| Physical Description: | xii, 212 p. : ill. |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781118767948 (electronic bk.) |