Business-to-Business Marketing Communications : Value and Efficiency Considerations in Recessionary Times

Bibliographic Details
Main Author: Rizomyliotis, Ioannis (Author)
Other Authors: Konstantoulaki, Kleopatra, Kostopoulos, Ioannis
Format: Book
Language:English
Published: Cham, Switzerland: Palgrave Macmillan, 2017.
Subjects: