Holdings: Managing customer relationships :

Bibliographic Details
Main Author:	Peppers
Other Authors:	Rogers,
Format:	Book
Published:	Hoboken, New Jersey: John Wiley & Sons, 2004.
Subjects:	Relationship marketing Consumer relations -- > Management Consumers' preferences Marketing information systems Information storage and retrieval systems -- > Marketing

Holdings details from Business Information Centre
Call Number:	B 658 812 PEP

Accession	Item Category	Format	Status	Notes

B000017862

Book

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