Holdings: Warp-speed branding :

Bibliographic Details
Main Author:	Winkler
Format:	Book
Published:	New York: John Wiley & Sons, 1999.
Subjects:	Brand name products -- > Marketing -- > Management Marketing -- > Technological innovations High technology -- > Marketing Branding

Holdings details from Business Information Centre
Call Number:	B 658 827 WIN

Accession	Item Category	Format	Status	Notes

B000010941

Book

AVAILABLE