Technobrands : how to create and use "brand identity" to market, advertise & sell technology products

Bibliographic Details
Main Author: Pettis
Format: Book
Published: New York: AMACOM, 1995.
Subjects:

Business Information Centre

Holdings details from Business Information Centre
Call Number: B 620 0068 PET
Accession Item Category Format Status Notes
0000005925 Open shelf Book AVAILABLE