APA Citation

Pettis. (1995). Technobrands: How to create and use "brand identity" to market, advertise & sell technology products. New York: AMACOM.

Chicago Style Citation

Pettis. Technobrands: How to Create and Use "brand Identity" to Market, Advertise & Sell Technology Products. New York: AMACOM, 1995.

MLA Citation

Pettis. Technobrands: How to Create and Use "brand Identity" to Market, Advertise & Sell Technology Products. New York: AMACOM, 1995.

Warning: These citations may not always be 100% accurate.