The value of arts for business
"The traditional view of the relationship between business and the arts is very much a one-way affair: organisations may endorse, fund or publicise the arts but the arts have nothing to offer from a business perspective. The Value of Arts for Business challenges this view by showing how the art...
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Format: | Electronic eBook |
Language: | English |
Published: |
Cambridge ; New York :
Cambridge University Press,
2011.
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Online Access: | Click to View |