Markeninszenierung in Japan : Zur narrativen Konstruktion der Lifestyle-Marken »Muji« und »Uniqlo«.
Main Author: | |
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Format: | eBook |
Language: | German |
Published: |
Bielefeld :
transcript,
2020.
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Edition: | 1st ed. |
Series: | Edition Kulturwissenschaft
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Subjects: | |
Online Access: | Click to View |
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