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Market Segmentation Analysis : Understanding It, Doing It, and Making It Useful.

Bibliographic Details
Main Author:	Dolnicar, Sara.
Other Authors:	Grün, Bettina., Leisch, Friedrich.
Format:	eBook
Language:	English
Published:	Singapore : Springer Singapore Pte. Limited, 2018.
Edition:	1st ed.
Series:	Management for Professionals Series
Subjects:	Electronic books.
Online Access:	Click to View

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