Smart ball marketing the myth and managing the reality of major league baseball /

Bibliographic Details
Main Author: Lewis, Robert
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: Jackson : University Press of Mississippi, c2010.
Subjects:
Online Access:Click to View
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020 |z 9781604732078 (cloth : alk. paper) 
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050 4 |a GV880  |b .L55 2010 
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100 1 |a Lewis, Robert  |q (Robert F.) 
245 1 0 |a Smart ball  |h [electronic resource] :  |b marketing the myth and managing the reality of major league baseball /  |c Robert F. Lewis II. 
260 |a Jackson :  |b University Press of Mississippi,  |c c2010. 
300 |a xii, 165 p. 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Baseball  |x Economic aspects  |z United States. 
650 0 |a Baseball  |z United States  |x Marketing. 
650 0 |a Baseball  |z United States  |x Management. 
655 4 |a Electronic books. 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=515620  |z Click to View