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02046nam a22003974a 4500 |
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EBC427143 |
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20200520144314.0 |
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060330s2006 ncua sb 001 0 eng |
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|z 2006010728
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|z 080783033X (cloth : alk. paper)
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|z 0807856762 (pbk. : alk. paper)
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|z 9780807830338
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|z 9780807856765
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|a (MiAaPQ)EBC427143
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|a (Au-PeEL)EBL427143
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|a (CaPaEBR)ebr10273462
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|a (OCoLC)476268640
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|a MiAaPQ
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|a n-us---
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|a HC110.C6
|b M35 2006
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|a 339.4/7097309041
|2 22
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|a McGovern, Charles.
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|a Sold American
|h [electronic resource] :
|b consumption and citizenship, 1890-1945 /
|c Charles F. McGovern.
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260 |
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|a Chapel Hill :
|b University of North Carolina Press,
|c c2006.
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300 |
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|a xv, 536 p. :
|b ill.
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504 |
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|a Includes bibliographical references (p. [465]-521) and index.
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|a Advertisers and consumers, 1890-1930 -- The nationalization of consumers : the political language of American advertising, 1890-1930 -- Making consumption American : advertisers, consumers, and national identity -- Social science and the pragmatic consumer, 1890-1928 -- The science of purchasing -- Redefining consumption at consumers' research -- Consumer professionals in the Depression -- The American way of life : folklores of capitalism, 1935-1939 -- Fighting for the American way : consumption and Americanism, 1935-1945.
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533 |
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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650 |
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|a Consumption (Economics)
|x Political aspects
|z United States
|x History.
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650 |
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0 |
|a Consumer behavior
|x Political aspects
|z United States
|x History.
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655 |
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4 |
|a Electronic books.
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710 |
2 |
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|a ProQuest (Firm)
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856 |
4 |
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|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=427143
|z Click to View
|