Sold American consumption and citizenship, 1890-1945 - McGovern, Charles; ProQuest (Firm) (Chapel Hill : University of North Carolina Press, 2006)
Advertisers and consumers, 1890-1930 -- The nationalization of consumers : the political language of American advertising, 1890-1930 -- Making consumption American : advertisers, consumers, and national identity -- Social science and the pragmatic consumer, 1890-1928 -- The science of purchasing -- Redefining consumption at consumers' research -- Consumer professionals in the Depression -- The American way of life : folklores of capitalism, 1935-1939 -- Fighting for the American way : consumption and Americanism, 1935-1945.
Includes bibliographical references (p. [465]-521) and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Keywords: Consumption (Economics) -- Political aspects -- United States -- History; Consumer behavior -- Political aspects -- United States -- History; Electronic books