Handbook of brand semiotics /

Bibliographic Details
Other Authors: Rossolatos, George, (Editor)
Format: eBook
Language:English
Published: Kassel : Kassel University Press, [2015]
Subjects:
Online Access:Click to View
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245 0 0 |a Handbook of brand semiotics /  |c edited by George Rossolatos. 
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264 4 |c 2015 
300 |a 1 online resource (459 pages) :  |b illustrations 
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504 |a Includes bibliographical references. 
588 |a Description based on online resource; title from PDF title page (ebrary, viewed February 06, 2016). 
590 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Branding (Marketing) 
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700 1 |a Rossolatos, George,  |e editor. 
797 2 |a ProQuest (Firm) 
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