Enlisting Madison Avenue the marketing approach to earning popular support in theaters of operation /
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| Corporate Author: | |
| Other Authors: | , |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Santa Monica, CA :
RAND Corporation,
2007.
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| Online Access: | Click to View |
| Physical Description: | xxvii, 211 p. : ill. |
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| Bibliography: | Includes bibliographical references (p. 189-211). |