Discrete choice experiments in marketing : use of priors in efficient choice designs and their application to individual preference measurement /
| Main Author: | |
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| Format: | eBook |
| Language: | English |
| Published: |
Berlin, [Germany] ; Heidelberg, [Germany] :
Springer-Verlag,
1997.
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| Series: | Contributions to management science.
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| Subjects: | |
| Online Access: | Click to View |
| Item Description: | "With 8 Figures and 12 Tables." |
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| Physical Description: | 1 online resource (173 pages) : illustrations, tables. |
| Bibliography: | Includes bibliographical references. |
| ISBN: | 9783642500138 (e-book) |


