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Humor in advertising a comprehensive analysis /

Bibliographic Details
Main Author:	Gulas, Charles S., 1962-
Corporate Author:	ProQuest (Firm)
Other Authors:	Weinberger, Marc G.
Format:	Electronic eBook
Language:	English
Published:	Armonk, N.Y. : M.E. Sharpe, Inc., c2006.
Subjects:	Wit and humor in advertising. Electronic books.
Online Access:	Click to View

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