Global marketing management (under value-based integrated customerised approach) /

Bibliographic Details
Main Author: Sherlekar, S. A.
Corporate Author: ProQuest (Firm)
Other Authors: Sherlekar, Virendra Sharad.
Format: Electronic eBook
Language:English
Published: Mumbai [India] : Himalaya Pub. House, 2010.
Edition:Rev. ed.
Subjects:
Online Access:Click to View
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050 4 |a HF1416  |b .S54 2010 
100 1 |a Sherlekar, S. A. 
245 1 0 |a Global marketing management  |h [electronic resource] :  |b (under value-based integrated customerised approach) /  |c S.A. Sherlekar, Virendra Sharad Sherlekar. 
250 |a Rev. ed. 
260 |a Mumbai [India] :  |b Himalaya Pub. House,  |c 2010. 
300 |a 578 p. :  |b ill. 
504 |a Includes bibliographical references (p. [572]) and index. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Export marketing  |x Management. 
650 0 |a International business enterprises  |x Management. 
655 4 |a Electronic books. 
700 1 |a Sherlekar, Virendra Sharad. 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=3011428  |z Click to View