Relationship theory and business markets
| Corporate Author: | ProQuest (Firm) |
|---|---|
| Other Authors: | Kleinaltenkamp, Michael., Ehret, Michael. |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Bradford, England :
Emerald Group Publishing,
c2006.
|
| Series: | Journal of Business & Industrial Marketing ;
v.21, no. 2 |
| Subjects: | |
| Online Access: | Click to View |
Similar Items
-
Challenging business relationships
Published: (2007) -
Relationship marketing theory and practice /
Published: (1996) -
Relationship marketing in professional services a study of agency-client dynamics in the advertising sector /
by: Halinen, Aino, 1961-
Published: (1997) -
Relationship marketing re-imagined : marketing's inevitable shift from exchanges to value cocreating relationships /
by: Malhotra, Naresh K.,, et al.
Published: (2016) -
Online relationship marketing : the current landscape and future developments /
Published: (2020)


