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01814nam a2200445 i 4500 |
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EBC2011275 |
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MiAaPQ |
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20200520144314.0 |
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m o d | |
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cr cnu|||||||| |
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150422t20152015enka ob 001 0 eng d |
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|z 9780415721110
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|z 9780415721127
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|a 9781315863177 (e-book)
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|a (MiAaPQ)EBC2011275
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|a (Au-PeEL)EBL2011275
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|a (CaPaEBR)ebr11042832
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|a (CaONFJC)MIL768177
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|a (OCoLC)907609749
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|a MiAaPQ
|b eng
|e rda
|e pn
|c MiAaPQ
|d MiAaPQ
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|a HF5415
|b .C677 2015
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0 |
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|a 658.8/27
|2 23
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| 245 |
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|a Corporate branding :
|b areas, arenas and approaches /
|c edited by T.C. Melewar, S.F. Syed Alwi.
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| 264 |
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|a London, [England] ;
|a New York, New York :
|b Routledge,
|c 2015.
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|c 2015
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| 300 |
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|a 1 online resource (287 pages) :
|b illustrations, tables
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| 336 |
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|a text
|2 rdacontent
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| 337 |
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|a computer
|2 rdamedia
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|a online resource
|2 rdacarrier
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| 504 |
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|a Includes bibliographical references at the end of each chapters and index.
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| 588 |
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|a Description based on print version record.
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| 590 |
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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| 650 |
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|a Marketing.
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| 650 |
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|a Consumers' preferences.
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| 655 |
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4 |
|a Electronic books.
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| 700 |
1 |
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|a Melewar, T. C.,
|e editor.
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| 700 |
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|a Alwi, S. F. Syed,
|e editor.
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|i Print version:
|t Corporate branding : areas, arenas and approaches.
|d London, [England] ; New York, New York : Routledge, c2015
|h xxiii, 261 pages
|z 9780415721110
|w 2014042221
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| 797 |
2 |
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|a ProQuest (Firm)
|
| 856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=2011275
|z Click to View
|
