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Business essentials for strategic communicators : creating shared value for the organization and its stakeholders /

Bibliographic Details
Main Authors: Ragas, Matthew W., (Author), Culp, Ron, 1947- (Author)
Format: eBook
Language:English
Published: New York, New York : Palgrave Macmillan, 2014.
Edition:First edition.
Subjects:
Business communication.
Corporate culture.
Public relations.
Finance.
Economics.
Communications.
Electronic books.
Online Access:Click to View
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100 1 |a Ragas, Matthew W.,  |e author. 
245 1 0 |a Business essentials for strategic communicators :  |b creating shared value for the organization and its stakeholders /  |c Matthew W. Ragas and Ron Culp. 
250 |a First edition. 
264 1 |a New York, New York :  |b Palgrave Macmillan,  |c 2014. 
264 4 |c 2014 
300 |a 1 online resource (232 pages) :  |b illustrations, graphs, tables 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
588 |a Description based on print version record. 
590 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Business communication. 
650 0 |a Corporate culture. 
650 0 |a Public relations. 
650 0 |a Finance. 
650 0 |a Economics. 
650 0 |a Communications. 
655 4 |a Electronic books. 
700 1 |a Culp, Ron,  |d 1947-  |e author. 
776 0 8 |i Print version:  |a Ragas, Matthew W.  |t Business essentials for strategic communicators : creating shared value for the organization and its stakeholders.  |b First edition.  |d New York, New York : Palgrave Macmillan, c2014   |h xx, 211 pages   |z 9781137387738   |w 2014024432 
797 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=1913537  |z Click to View 

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