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01659nam a2200397 i 4500 |
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EBC1897053 |
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MiAaPQ |
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20200520144314.0 |
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m o d | |
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cr cnu|||||||| |
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150223s2014 gw a obf 000 0 eng|d |
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|z 9783842861008
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|a 9783842811003
|q (electronic bk.)
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|a (MiAaPQ)EBC1897053
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|a (Au-PeEL)EBL1897053
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|a (CaPaEBR)ebr11020114
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|a (OCoLC)902418378
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|a MiAaPQ
|b eng
|e rda
|e pn
|c MiAaPQ
|d MiAaPQ
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4 |
|a Z283
|b .S88 2014
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1 |
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|a Sutton, Kim Maya,
|e author.
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| 245 |
1 |
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|a How contemporary publishers reach out to their customers :
|b transition from B2B to B2C marketing in the publishing industry /
|c Kim Maya Sutton.
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| 264 |
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1 |
|a Hamburg :
|b Diplomica Verlag,
|c 2014.
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| 300 |
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|a 1 online resource (87 pages) :
|b illustrations
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| 336 |
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|a text
|2 rdacontent
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| 337 |
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|a computer
|2 rdamedia
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| 338 |
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|a online resource
|2 rdacarrier
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| 504 |
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|a Includes bibliographical references.
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| 588 |
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|a Description based on online resource; title from PDF title page (ebrary, viewed February 23, 2015).
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| 590 |
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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| 650 |
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|a Publishers and publishing
|v Handbooks, manuals, etc.
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| 650 |
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0 |
|a Electronic commerce
|x Management.
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| 650 |
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|a Marketing
|x Management
|v Handbooks, manuals, etc.
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| 650 |
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|a Customer relations.
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| 655 |
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4 |
|a Electronic books.
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| 797 |
2 |
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|a ProQuest (Firm)
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| 856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/matrademy/detail.action?docID=1897053
|z Click to View
|
