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CRM unplugged releasing CRM's strategic value /

Bibliographic Details
Main Author: Bligh, Philip.
Corporate Author: ProQuest (Firm)
Other Authors: Turk, Douglas.
Format: Electronic eBook
Language:English
Published: Hoboken, N.J. : Wiley, c2004.
Subjects:
Customer relations > Management.
Customer relations > Management > Data processing.
Electronic books.
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