Bligh, P., & Turk, D. (2004). CRM unplugged: Releasing CRM's strategic value. Hoboken, N.J.: Wiley.
Chicago Style CitationBligh, Philip., and Douglas Turk. CRM Unplugged: Releasing CRM's Strategic Value. Hoboken, N.J.: Wiley, 2004.
MLA CitationBligh, Philip., and Douglas Turk. CRM Unplugged: Releasing CRM's Strategic Value. Hoboken, N.J.: Wiley, 2004.
Warning: These citations may not always be 100% accurate.