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Back where we belong - marketing as the organization's core strategy /

Bibliographic Details
Other Authors:	Edvardsson, Bo, (Editor), Klaus, Philipp, (Editor)
Format:	eBook
Language:	English
Published:	[Bradford, England] : Emerald, 2014.
Series:	Journal of Service Management, Volume 25 Number 2
Subjects:	Marketing > Congresses. Marketing. Electronic books.
Online Access:	Click to View

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